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Sony launches new 3D Bravia TVs just in time for kickoff
Press release; Yvonne Yu, DIGITIMES
Monday 30 August 2010

Just in time for the kickoff of the fall football season, Sony has just announced three new 3D Bravia TVs that are perfect for the big game.

With a number of college and pro football games slated to be broadcast in 3D this fall, Sony's Bravia is the perfect way to see the next dimension in sports - the full HD picture puts you right on the sideline.

Offering outstanding contrast with smooth, vibrant images, Sony's new NX810 HDTV models have great picture quality even in brightly lit rooms - perfect for that lazy afternoon watching all the games and following your fantasy football league.

With built-in Wi-Fi and access to Sony's Bravia Internet Platform and the company's new movie service, Qriocity, the Sony not only offers a great picture, but access to a massive amount of online content to match.

In screen sizes including 60-, 55- and 46-inch, these new Sony models have any room covered.

Also, anyone who purchases one of the new 3D Bravia models will receive two free Blu-ray 3D titles and a PlayStation Network voucher enabling 3D Bravia purchasers to download stereoscopic 3D gaming experiences on the PS3.

"Bravia is optimized to deliver the best possible 3D consumer experience by leveraging the vast knowledge from our theatrical and professional products groups," said Chris Fawcett, VP of Sony's TV business. "3D is driving the growth of the entertainment industry and only Sony is involved in every stage of the platform."

Bravia KDL-60NX810 Edge LED LCD HDTV with 3D:
Available in September for about US$4,700
Full HD 1080p resolution with 3D
DynamicEdge LED backlighting with local dimming
Motionflow Pro 240Hz technology for smooth motion
Built-in Wi-Fi for network connectivity
Bravia Internet video & weidgets
LightSensor adjusts backlight with room light

Bravia KDL-55NX810 Edge LED LCD HDTV with 3D:
Available in September for about US$3,700
Full HD 1080p resolution with 3D
DynamicEdge LED backlighting with local dimming
Motionflow Pro 240Hz technology for smooth motion
Built-in Wi-Fi for network connectivity
Bravia Internet video & widgets
LightSensor adjusts backlight with room light

Bravia KDL-46NX810 Edge LED LCD HDTV with 3D:
Available in September for about US$3,000
Full HD 1080p resolution with 3D
DynamicEdge LED backlighting with local dimming
Motionflow Pro 240Hz technology for smooth motion
Built-in Wi-Fi for network connectivity
Bravia Internet video & widgets
LightSensor adjusts backlight with room light

Sony Bravia 3D LED TV, the KDL-NX810

Sony Bravia 3D LED TV, the KDL-NX810
Photo: Company

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