Taipei, Friday, July 29, 2016 16:02 (GMT+8)
thunderstorms
Taipei
29°C
MediaTek facing challenges in maturing China AP market
Michael McManus, DIGITIMES, Taipei [Monday 19 May 2014]

With the China smartphone market maturing, application processor (AP) providers are facing new challenges to increase their market share. According to the latest Digitimes Research China Smartphone AP Tracker report, beginning in the the fourth quarter of 2012, annual growth and quarterly growth for smartphone AP shipments both rapidly slowed.

In the first quarter of 2014, overall smartphone AP shipments declined 4.2% quarter-on-quarter in the China market, with slowing shipment momentum for MediaTek and Spreadtrum being the primary causes, noted Digitimes Research. MediaTek's shipments were affected by a decline in its TD and EDGE product shipments, an immature LTE product strategy, as well as seasonal adjustments.

In the second quarter, while Digitimes Research believes MediaTek will see its shipments rebound to double-digit growth, its two main competitors, Qualcomm and Spreadtrum, will see even stronger growth, causing MediaTek's overall market share to drop below 50% for the first time since the second quarter of 2013.

According to the Digtimes Research China Smartphone AP Tracker report, MediaTek is benefittting from the strong performance of its 8-core products but the company is at a disadvantage in the growing LTE market, as it currently lacks a single-chip solution.

Content from this article was part of a complete Digitimes Research Chinese-language report that has not yet been translated into English. If you are interested in an English version of the report or wish to receive more information about the report, click here to contact us and we will get back to you as soon as possible. Digitimes Research also provides quarterly tracking services for market sectors such as Global Tablet, China Smartphone, China Smartphone AP, Taiwan ICT and Taiwan FPD. Click here for more information about Digitimes Research Tracking services.

Topics: Supply chain window

Companies: MediaTek

Realtime news
  • Global 2Q16 silicon wafer shipments rise, says SEMI

    Bits + chips | 5min ago

  • Innolux turns to focus on shipping whole-set products to increase profits

    Displays | 7min ago

  • Taiwan 2Q16 economic growth estimated at 0.69%, says DGBAS

    Bits + chips | 20min ago

  • Quanta Storage quits production of slim-type ODDs, steps into SSDs

    IT + CE | 54min ago

  • CHT spends only 22.2% of 2016 capex in 1H16

    Mobile + telecom | 59min ago

  • Gigabyte to ship 16.5 million motherboards, 3.5 million graphics cards in 2016

    IT + CE | 1h 6min ago

Pause
 | 
View more

Taiwan server shipment forecast and industry analysis, 2016

RESEARCH EXTRAS | Apr 1, 15:47

Strong demand from the cloud computing market helped Taiwan's server shipments grow 12.5% on year to break 10 million units in 2015, accounting for 90.7% of worldwide shipments and the percentage is expected to grow to 91.1% in 2016. This Digitimes Research Special...

China smartphone touch-panel industry 2016 forecast

CHINA SMARTPHONE | Feb 6, 17:23

In 2016, China's smartphone panel capacity is expected to increase steadily, with BOE and Tianma expanding 6G capacity and GVO and Truly Optoelectronics increasing their share of handset panel production. This Digitimes Research Special Report analyzes the key...

Global tablet market – 1Q 2016

GLOBAL TABLET | Jun 1, 14:09

There were an estimated 44.89 million tablets shipped globally during the first quarter of 2016, falling 31.3% on quarter and 12.1% on year.

China smartphone AP shipments – 1Q 2016

CHINA SMARTPHONE AP | May 27, 16:04

First-quarter 2016 smartphone AP shipments in China were slow with a sequential decrease of 16.9%.

Taiwan handsets – 1Q 2016

TAIWAN MOBILE DEVICE | May 26, 16:04

Taiwan's handset brand vendors and ODMs both saw sharp declines in their shipments in the first quarter of 2016. The brand vendors' shipments will improve in the second quarter due to launches of new models, but the ODM shipments will drop further.

China smartphone touch-panel industry 2016 forecast
Wireless broadband developments in Southeast Asia markets
The transition to 4k TV - UHD TV market forecast, 2014-2017
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.