The China mobile market has developed rapidly, with smartphone shipments reaching 69 million units in 2011 and tablet shipments soaring from around one million in 2010 to some 10 million in 2011, and potentially exceeding 20 million units in 2012. As consumer spending power increases, local vendors are focusing on more market tiers and makers have begun to make a play for the high-end market.

• China mobile device market and ecosystems

•     Mobile application environment in China

•        Chart 1: White box tablet shipments to top 20 million units in 2012

•        Chart 2: Evolution of performance for China smart devices

•        The importance of software optimization

•        Chart 3: Chaotic development of mobile platforms in China

•        Chart 4: Chip and brand vendors strengthen in-house capabilities, while IDHs decline

•        Application processor (AP) architectures

•        Benefits of TD-LTE for China-based companies

•        Table 1: Distribution of China patents granted to major players for LTE technologies

•        China's increasing international competitiveness

• China mobile system providers in 2012

•     Chart 5: Flowchart of the mobile phone handset design process

•     Challenges facing IDHs

•        IC design moves toward greater integration

•        Chart 6: Greater integration makes design easier, reducing the importance of IDHs

•        Brand firms invest in in-house solution R&D

•        Chart 7: Nearly 80% of China smartphone shipments are from top ten brands

•     Complex connections between IDHs and brands

•     IDHs attempting to transition to other areas of business

•        Table 2: Major IDHs and their client relationships

•     Establishing brands

•        Chart 8: IDHs have opted to create brands with the goal of selling their own handsets

•        Chart 9: Analysis of the advantages of IDHs that have become brands

•     Sticking to existing solution routes

• Mobile OS trends in China

•     Status quo for Android systems

•        Chart 10: Both Android development models have pros and cons

•        Chart 11: Fragmentation of the Android platform is causing app developers to gradually lose interest

•     Independent Android variants and secondary developments

•        Aliyun claims to be an independently developed OS

•        Chart 12: Main differences between Aliyun and standard Android systems lie in its VM and HTML 5 API

•        Advantages of customization for secondary development systems

•        Chart 13: CTS an influential verification tool, but GMS falling out of favor in China

•        Growth in Android 4.0 uptake remains sluggish

•        Chart 14: New versions of Android fail to reach existing systems

•        Microsoft's presence in mobile operating systems

•        Chart 15: Introduction of ARM support by Microsoft offers even greater opportunities

• Greater China AP suppliers

•     Current state of development for ARM architecture

•     Market analysis for ARM-based chips

•        Smartphone market

•        Table 3: Mainstream platforms for the sub-CNY1,000 smartphone market in China

•        Chart 16: Share of all APs supplied to China's domestic smartphone vendors, 2011 (k chips)

•        Chart 17: Share of APs supplied to domestic China smartphone vendors, 2012 (k chips)

•        Tablet market

•        Chart 18: Share of APs supplied to China's domestic tablet vendors, 2011 (k chips)

•        Chart 19: Share of APs supplied to China's domestic tablet vendors, 2012

•     Market analysis for chip vendors

•        Chart 20: Chip purchasing trends for China's domestic smart mobile device makers (k chips)

•        Multinational companies

•        Chart 21: Turnkey solutions help reduce product development costs and lead times

•        Chart 22: Services provided by Qualcomm's QRD solutions

•        Chart 23: Qualcomm places QRD solutions at center of its China product strategy

•        Chart 24: Qualcomm miscalculates capacity causing a number of strategic problems

•        Table 4: Qualcomm's position in China's smart mobile device market

•        Chart 25: TI continues to target midrange and high-end products in China

•        Table 5: TI's position in China's smart mobile device market

•        Chart 26: Nvidia lacks low-end products, but it will support a more diverse range of platforms in future

•        Table 6: Nvidia's position in China's smart mobile device market

•        Chart 27: Broadcom's main products for 2012 are all based on the Cortex-A9 architecture

•        Table 7: Broadcom's position in China's smart mobile device market

•        Table 8: Marvell's position in China's smart mobile device market

•        Companies in the Greater China region

•        Chart 28: MediaTek MT6575 solution is popular choices in the CNY1,000 smartphone sector

•        Table 9: MediaTek's position in China's smart mobile device market

•        Table 10: Spreadtrum's position in China's smart mobile device market

•     x86

•        Chart 29: Intel aims to seize share of mobile market

•     MIPS Technologies (MIPS)

•        Chart 30: MIPS launched new architecture to regain share in embedded core architectures

•     GPU architecture market share

•        Chart 31: Market share for embedded GPUs in China smart mobile device market (m units)