Taipei, Tuesday, September 1, 2015 22:23 (GMT+8)
light rain shower
Taipei
25°C
2013 worldwide notebook market and industry forecast
Joanne Chien, DIGITIMES Research, Taipei [Tuesday 4 December 2012]
Registration required (free) to purchase. Please sign in if you wish to continue.
The global notebook market will continue to face challenges in 2013. Although the launch of Windows 8 is supposed to give a boost to the notebook market, challenges including tablets, as well as notebook makers looking to develop more detachable designs and questions about the health of the global economy, make it unlikely that 2013 will be a better year for notebook shipments than 2012. Digitimes Research expects that global notebook shipments will suffer a further drop in 2013 while facing the specter of strong price pressure.
Abstract
Global notebook shipments, 2007-2015 (k units)

The global notebook market will continue to face challenges in 2013. Although the launch of Windows 8 in October 2012 is supposed to give a boost to the notebook market, the rise of the tablet platform as well as other key issues such as notebook makers looking to develop more detachable designs and questions about the health of the global economy, make it unlikely that 2013 will be a better year for notebook shipments than 2012. Digitimes Research expects that global notebook shipments will suffer a further drop in 2013 while facing the specter of strong price pressure.

However, despite the poor market conditions, some brand vendors including Lenovo, Apple, Asustek Computer and Samsung, are still expected to achieve shipment growth in 2013, leaving other brands to deal with shipment declines. Taiwan-based ODMs will also see a situation similar to brand vendors, with only a few makers able to achieve shipment growth. Overall only a few notebook players can achieve an outstanding performance in 2013.

Although Windows 8 will only have a limited effect on boosting notebook demand in 2013, the operating system will accelerate the penetration rate of touch panels in notebook products, helping touchscreen notebooks become the product line with the most potential in terms of growth in 2013. Notebooks with solid state drives (SSD) as the main storage device will have the second largest growth, contributed mainly by Apple products. As for Intel's ultrabook, with overall notebook prices dropping, the continued relative high prices associated with the product make it unlikely the platform will see strong success in 2013.

Table of contents
Price: NT$48,000 (approx. US$1,685)
Realtime news
  • Taiwan market: Production value of Taiwan PCB industry to edge up marginally in 2015

    Before Going to Press | 57min ago

  • SEMICOM Taiwan 2015: Inotera, Applied Materials, HMI positive about semi industry outlook

    Before Going to Press | 58min ago

  • Solartech Energy sees increased August revenues

    Before Going to Press | 58min ago

  • Vendors focus mostly on high-end technologies at Touch Taiwan

    Before Going to Press | 59min ago

  • III sets up IoT intelligent commerce SIG to promote smart e-commerce in Taiwan

    Before Going to Press | 1h ago

  • Taiwan market: Smartphone sales to remain weak in 3Q15

    Before Going to Press | 1h 1min ago

  • Semi firms to highlight latest technologies, products at SEMICOM Taiwan 2015

    Before Going to Press | 1h 1min ago

  • China market: Asustek to launch Vivo Stick

    Before Going to Press | 1h 1min ago

  • Apple receiving G/G samples for iPhone released in 2016

    Before Going to Press | 1h 2min ago

  • Taiwan market: Yuanta Securities offers Apple Watch-based mobile securities purchasing services

    Before Going to Press | 1h 3min ago

  • Taichung City plans to develop Productivity 4.0 base

    Before Going to Press | 1h 4min ago

  • HTC suspends production at Shanghai factory, say reports

    Before Going to Press | 1h 5min ago

  • VMware announces Photon Platform

    Before Going to Press | 1h 6min ago

Pause
 | 
View more

Display panels for wearable devices: Market overview and forecast through 2017

RESEARCH EXTRAS | Jul 23, 12:15

The wearables market is a growing focal point for many vendors and players in the display panel supply chain. This Digitimes Research Special Report looks at developments in panel applications in the wearable industry, with a specific focus on panel makers in...

Developments in the UV LED industry

RESEARCH EXTRAS | Jul 16, 18:28

As white LED applications are becoming more widely accepted and common in the market and China makers push more price-competitive solutions, the 2015 global high-brightness LED output value is expected to only grow 7.5% on year. It is not surprising that in a...

Taiwan LCD TVs – 2Q 2015

TAIWAN DISPLAY SYSTEM | Aug 21, 14:47

Taiwan-based LCD TV makers are seeing improving shipments. Among them, Foxconn Electronics (Hon Hai Precision Industry) will have the strongest shipment growth in the second half due to procurement orders from Mexico.

Global tablet market – 2Q 2015

GLOBAL TABLET | Aug 21, 12:11

Digitimes Research saw global tablet shipments fall to 45.76 million units in second-quarter 2015, showing a 10% decrease on quarter and representing more than a 15% decrease on year.

China smartphone market and industry – 2Q 2015

CHINA SMARTPHONE | Aug 18, 15:33

Smartphone sales in China no longer show any significant momentum for growth as the fast maturing market now increasingly relies on replacement demand from existing users.

Display panels for wearable devices
Taiwan server shipment forecast and industry analysis, 2015
Analysis of China revised domestic semiconductor industry goals
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.