Digitimes Research estimates that 2016 was another down year for the global notebook market, with shipments dipping below 150 million. While the market will continue shrinking in 2017, the drop will be much less dramatic, as Windows 10 adoption in the enterprise will drive corporate demand. This Digitimes Special Report examines key factors in the notebook industry, including products, vendors and ODMs, that will affect total shipments in 2017 and through 2021.
Abstract
Digitimes Research estimates that 2016 was another down year for the global notebook market, with shipments dipping below 150 million. While the market will continue shrinking in 2017, the drop will be much less dramatic, as Windows 10 adoption in the enterprise will drive corporate demand. This Digitimes Special Report examines key factors in the notebook industry, including products, vendors and ODMs, that will affect total shipments in 2017 and through 2021.
Table of contents
Introduction
Form factor definition
Key factors affecting 2017 worldwide notebook shipments
Supply side
Table 1: Key factors affecting 2017 worldwide notebook shipments - supply side
Demand side
Table 2: Key factors affecting 2017 worldwide notebook shipments - demand side
Shipment breakdown
Global shipments
Chart 1: Global notebook shipment forecast, 2013-2021 (m units)
Shipment breakdown by vendor
Table 3: Shipment performance of major notebook brands in 2017
Rankings
Chart 2: Notebook shipments by vendor, 2015-2017 (k units)
Chart 3: Notebook shipment share by vendor, 2015-2017
Vendor-ODM relationships
Chart 4: Taiwan notebook shipments, 2015-2017 (k units)
Chart 5: Taiwan shipments by ODMs, 2017 (k units)
Chart 6: Vendor-ODM matrix, 2017 (k units)
Chart 7: Vendor-ODM matrix share, 2017
Chromebook shipments
Chart 8: Chromebook shipments, 2013-2016 (k units)
Chart 9: Chromebook shipments by vendor, 2014-2016 (k units)
Gaming notebook shipments by players
Chart 10: Gaming notebook shipments by vendor, 2015-2016 (k units)
2-in-1 device shipments
Chart 11: 2-in-1 device shipments by maker, 2016 (k units)
