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Not too quiet
HTC has raised some eyebrows following the launch of its new ad campaign featuring Robert Downey Jr, and an intrigue over an alleged theft of trade secrets.
IN THE NEWS
Monday 2 September 2013
HTC shares under downward pressure amid possible leak of trade secrets
HTC share price plunged to an intraday low of NT$146 (US$5) before closing down NT$10 or 5.75% at NT$147.50 on September 2 as investors dumped the company's shares on concerns of...
Monday 26 August 2013
HTC continues losing ground in LTE smartphone segment
HTC, a pioneer of LTE smartphones previously, appears to have lost its competitive advantage in the segment and has seen its market share lag behind Samsung Electronics, Apple, Sony...
Monday 19 August 2013
Beats inclined to end partnership with HTC, say Taiwan makers
US-based headphone and audio device vendor Beats Electronics plans to end its partnership with Taiwan-based smartphone vendor HTC through repurchasing HTC's stake in it, according...
Monday 12 August 2013
HTC introduces new ad campaign with Robert Downey Jr
HTC has introduced the Change brand platform. Featuring a broad range of digital, social, PR and above the line activity, the global Change platform will kick off with a series of...
Monday 5 August 2013
HTC July revenues hit 5-month low
Taiwan-based smartphone vendor HTC on August 5 reported consolidated revenues of NT$15.728 billion (US$524 million) for July, the lowest monthly level since March 2013 with an on-month...
Tuesday 30 July 2013
HTC pessimistic about 3Q13
HTC forecasts third-quarter consolidated revenues of NT$50-60 billion (US$1.7-2.0 billion) slipping 15.1-29.2% on quarter, and gross margin of 18-21% down 2-5pp, as well as zero net...