Taipei, Friday, November 24, 2017 02:30 (GMT+8)
cloudy
Taipei
18°C
Digitimes Research: iPhone shipments up over 25% on year in 3Q13
Kristina Shih, DIGITIMES Research, Taipei [Thursday 28 November 2013]

Apple shipped a total of 33.8 million iPhones, including the 5s, 5c and older models, in the third quarter of 2013, increasing 25.7% from a year earlier, according to data compiled by Digitimes Research.

Sales of the iPhone 5c have been lagging far behind the iPhone 5s because the 5c has a low price/performance ratio and a vague pricing as compared to the iPhone 5s, forcing Apple to push sales of older models with reduced prices in emerging markets, Digitimes Research said.

As a result, the ASP of iPhones dropped to a historical low of US$577.2 in the third quarter, resulting in Apple's revenues growing at a pace slower than the growth in shipments and also affecting the vendor's profitability.

After completing the first full quarter of sales in fourth-quarter 2013, sales of the new iPhone models are expected to hit a new quarterly high, but Apple is unlikely to see its market share moving upward due to low shipment growth and lack of competitiveness in emerging markets, Digitimes Research commented.

Apple remains active pushing sales of the new iPhones to China, and its pending cooperation with China Mobile, which accounts for 70% of China's mobile phone user market, will be a shot in the arm for its efforts to ramp up its share in China.

Sales of iPhones in Japan have been growing steadily, although the impact of sales of new iPhones to the market by an additional distributor, NTT DoCoMo, has not been fully revealed. With NTT DoCoMo holding a leading market share in terms of the number of mobile users, shipments of iPhones in Japan are expected to grow significantly in the fourth quarter, Digitimes Research indicated.

iPhone pricing

Source: Company, compiled by Digitimes, November 2013

Realtime news
  • Dell may become largest server vendor, says executive

    Before Going to Press | 4h 25min ago

  • Taiwan market: Huawei releases Mate 10 series smartphones

    Before Going to Press | 4h 30min ago

  • WirForce 2017: Gaming product vendors to unveil new innovations

    Before Going to Press | 4h 34min ago

  • Taiwan market: Huawei to become 7th or 8th largest smartphone vendor in 2018

    Before Going to Press | 4h 37min ago

  • Lenovo assigns new head for Taiwan office

    Before Going to Press | 4h 49min ago

  • BOE 10.5G LCD panel plant to come online in December

    Before Going to Press | 4h 54min ago

  • China Big Fund planning subsidies for IC design startups

    Before Going to Press | 4h 55min ago

  • Taiwan IC design firms November revenues to grow slightly

    Before Going to Press | 4h 57min ago

  • ChipMOS Shanghai to win 3D NAND orders chips from YMTC

    Before Going to Press | 4h 57min ago

  • Mobile DRAM prices to rise 10-15% in 4Q17, says DRAMeXchange

    Before Going to Press | 4h 59min ago

Pause
 | 
View more

China AMOLED panel capacity expansion forecast, 2016-2020

RESEARCH EXTRAS | Jun 8, 15:37

This Digitimes Research Special Report examines the China AMOLED industry, focusing on the expansion capacity of the makers, the current implementation plans of major smartphone vendors in the market and the technological hurdles faced by China's makers.

Taiwan server shipment forecast and industry analysis, 2017

TAIWAN MOBILE DEVICE | May 31, 10:20

According to surveys and analyses conducted by Digitimes Research, revenues generated from sales of server motherboards, servers, storage systems and related network system equipment by Taiwan-based vendors rose 4.8% on year to reach NT$555.8 billion (US$18.79...

Global tablet market – 3Q 2017

GLOBAL TABLET | Nov 16, 14:59

According to Digitimes Research statistics, third-quarter 2017 global tablet shipments totaled 42.29 million units, outperforming market expectation. Shipments of both brand and white-box tablets showed obvious on-quarter growth with the shopping season kicking...

Taiwan LCD TVs – 3Q 2017

TAIWAN DISPLAY SYSTEM | Nov 14, 14:08

Shipments to North America saw significant growth in the third quarter of 2017 because of seasonality. Year-end holiday promotions are expected to drive up Taiwan's LCD TV shipments in the fourth quarter.

Taiwan small- to mid-size LCD panels – 3Q 2017

TAIWAN LCD PANEL | Nov 13, 15:36

Taiwan panel makers saw strong orders for 18:9 all-screen smartphone applications in the third quarter, during which their 6G LTPS production capacity also increased.

Global notebook shipment forecast, 2017 and beyond
Global AP demand forecast, 2017-2020
Global notebook shipment forecast, 2017 and beyond
  • China AMOLED panel capacity expansion forecast, 2016-2020

    This Digitimes Research Special Report examines the China AMOLED industry, focusing on the expansion capacity of the makers, the current implementation plans of major smartphone vendors in the market and the technological hurdles faced by the China makers.

  • Global AP demand forecast, 2017-2020

    Digitimes Research expects global AP shipments to surpass the 1.9 billion mark in 2017, with smartphones remaining the main application. Qualcomm will be leading the market in 2017, as other players continue playing catch up and scramble for funds to invest in more diverse applications.

  • Global notebook shipment forecast, 2017 and beyond

    This Digitimes Special Report examines key factors in the notebook industry, including products, vendors and ODMs, that will affect total shipments in 2017 and through 2021.