Taipei, Wednesday, April 26, 2017 11:59 (GMT+8)
showers
Taipei
21°C
Digitimes Research: Google to get the brunt of dual OS tablets while Microsoft to benefit the most
Jim Hsiao, DIGITIMES Research, Taipei [Friday 7 March 2014]

Intel and Asustek Computer released dual OS tablets at CES 2014 that combine Windows and Android operating systems into one unit in an attempt to tackle a new segment in the tablet market. However, due to pressure from Google, Asustek has postponed plans to release its TD300 tablet that was presented at CES 2014. Digitimes Research believes dual system devices benefit Intel, PC vendors and Microsoft while Google will get the brunt of such developments due to a possible increase in the Windows penetration rate.

Currently, only Intel's X86 chip can support dual operating systems, giving consumers an option to run either Android or Windows, but on a separate basis. From Intel's standpoint, tablets that have both Windows and Android dual OS is positive for its business model, and vendors can also increase brand value through dual-system products.

For Asustek, it runs the risk of offending Google and Microsoft by releasing dual-system products but on the other hand it benefits Intel. Intel is one of Asustek's main partners for 2014 and is expected to give full support on Asustek's new product line during the year, in addition to price advantages and even marketing funding. Asustek tested the waters at CES 2014 and may later reconsider mass producing such devices.

Although Microsoft's co-existence with Android may jeopardize the survival of Metro App, in the long run Microsoft is looking to expand the penetration rate of Windows in mobile devices, as it currently only has a 3% market penetration rate, so pairing up with Google should prove to be beneficial.

In the short run, dual operating system devices will not become the mainstream and Google is trying hard to avoid its OS being combined with Windows. Windows also could pose challenges for Android-based large-size tablet products.

Digitimes Research also added that other PC vendors now also have intentions to stop plans for producing products featuring dual operating system features.

Topics: Page 2

Companies: Green Energy Technology

Realtime news
  • Digitimes Research: Biometric sensor shipments to see CAGR of over 30% from 2017-2020

    Bits + chips | 19min ago

  • Taiwan market: Bank launches AI financial advisory services

    IT + CE | 25min ago

  • GCL-Poly fails to team up with Motech, NSP

    Green energy | 38min ago

  • Taiwan server makers see reshuffle of orders from Microsoft, Facebook, Google

    IT + CE | 47min ago

  • PTI looks to sequential revenue growth through 4Q17

    Bits + chips | 50min ago

  • AMD unveils Radeon Pro Duo graphics card

    IT + CE | 54min ago

  • 60.16 million LCD TV panel shipped globally in 1Q17, says WitsView

    Displays | Apr 25, 22:29

  • Micron, Microsoft announce collaboration

    Bits + chips | Apr 25, 22:17

  • Merry reports strong EPS for 1Q17

    Mobile + telecom - Newswatch | Apr 25, 22:13

  • DJI showcasing drone accessories at NAB Show 2017

    Before Going to Press | Apr 25, 21:31

  • Arima Optoelectronics to sell part of stake in Arima Lasers

    Before Going to Press | Apr 25, 21:21

  • Realtek seeing customers slow down pace of orders

    Before Going to Press | Apr 25, 21:18

  • Digitimes Research: Panasonic, Sony, Toshiba launch OLED TVs in Japan

    Before Going to Press | Apr 25, 21:18

  • China market: Flat panel makers slash prices to win orders

    Before Going to Press | Apr 25, 21:15

  • PTI eyeing to become largest backend house in Japan

    Before Going to Press | Apr 25, 21:14

  • PTI posts NT$1.50 EPS in 1Q17

    Before Going to Press | Apr 25, 21:13

  • Nexcom International suffers net loss per share of NT$0.31 for 1Q17

    Before Going to Press | Apr 25, 21:13

  • Motech Industries application to issue new shares denied

    Before Going to Press | Apr 25, 21:13

  • 49.3 million LCD TVs shipped globally in 1Q17, says Sigmaintell

    Before Going to Press | Apr 25, 21:11

  • Asia Tech Image nets NT$0.72 per share for 1Q17

    Before Going to Press | Apr 25, 19:06

Pause
 | 
View more

Global notebook shipment forecast, 2017 and beyond

RESEARCH EXTRAS | Jan 25, 14:34

Digitimes Research estimates that 2016 was another down year for the global notebook market, with shipments dipping below 150 million. While the market will continue shrinking in 2017, the drop will be much less dramatic, as Windows 10 adoption in the enterprise...

Global AP demand forecast, 2017-2020

RESEARCH EXTRAS | Jan 16, 12:01

Digitimes Research expects global application processor (AP) shipments to increase more than 8% in 2017 and surpass the 1.9 billion mark, with smartphones remaining the main application. After slumping in 2015, Qualcomm returned to form in 2016 and will continue...

Global tablet market – 4Q 2016

GLOBAL TABLET | Mar 9, 14:10

In the fourth quarter of 2016, global tablet shipments reached 52.25 million units, showing on-quarter growth of 14.3%.

Taiwan handsets – 4Q 2016

TAIWAN MOBILE DEVICE | Mar 3, 14:43

Taiwan's presence in the global handset market continues to shrink. Its share of global shipments is expected to drop below 2% in the first quarter of 2017.

China smartphone AP shipments – 4Q 2016

CHINA SMARTPHONE AP | Feb 24, 14:04

Digitimes Research forecasts smartphone AP shipments to China in first-quarter 2017 will show an on-quarter drop of 15.9%.

Global notebook shipment forecast, 2017 and beyond
Wireless broadband developments in Southeast Asia markets
The transition to 4k TV - UHD TV market forecast, 2014-2017
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.