Taipei, Tuesday, December 6, 2016 02:38 (GMT+8)
mostly cloudy
Taipei
20°C
Digitimes Research: Xiaomi to see slower growth in smartphone shipments in China market
Anthony Chen, DIGITIMES Research, Taipei [Thursday 24 July 2014]

Xiaomi Technology ranked first in smartphone shipments in the China market among China-based vendors in the first half of 2014, but will see growth in shipments gradually slow down mainly because other vendors started using online marketing in the second quarter and have launched or will launch models with high performance-price ratios for sale at CNY799-999 (US$129-161), according to Digitimes Research.

Hongmi and Xiaomi smartphones both use MIUI operating system, so consumers feel no difference in terms of usage experience and prefer Hongmi, which is cheaper, as a result. This will cause an imbalance in Xiaomi's high-end and entry-level smartphone shipments.

With other China-based smartphone vendors also joining the online channel competition in the second quarter and pricing their models at CNY799-999, Xiaomi will maintain its shipments in the short terms because of its strong brand recognition, but will see its shipments weakening in the long term as their products all share similar specificitons, added Digitimes Research.

Content from this article was part of a complete Digitimes Research Chinese-language report that has not yet been translated into English. If you are interested in an English version of the report or wish to receive more information about the report, click here to contact us and we will get back to you as soon as possible. Digitimes Research also provides quarterly tracking services for market sectors such as Global Tablet, China Smartphone, China Smartphone AP, Taiwan ICT and Taiwan FPD. Click here for more information about Digitimes Research Tracking services.

Realtime news
  • WT Micro says it is in talks with LeEco on delayed payment

    Bits + chips | 4h 9min ago

  • Yageo posts increased November revenues

    Bits + chips - Stockwatch | 4h 10min ago

  • Truly Opto-Electronics poised to produce AMOLED panels

    Displays | 4h 10min ago

  • Catcher sees November revenues down from a year ago

    IT + CE | 4h 12min ago

  • Gaming monitor competition to heat up in 2017

    Before Going to Press | 4h 56min ago

  • Green Energy Technology November revenues up on month, down on year

    Before Going to Press | 4h 57min ago

  • BenQ Materials sees decreased November revenues

    Before Going to Press | 4h 57min ago

  • Dai Cheng-wu to step down when Sharp operations return to profitability, says Nikkei

    Before Going to Press | 4h 58min ago

  • Merry Electronics November revenues hit record for 6th straight month

    Before Going to Press | 5h ago

  • Largan Precision November revenues hit 12-month high

    Before Going to Press | 5h ago

  • President Tsai supports amendment to fundamental Science and Technology Act

    Before Going to Press | 5h 1min ago

  • Telecom retailers pessimistic about HTC new smartphone shipments

    Before Going to Press | 5h 2min ago

  • Mechanical Technology R&D Center to cooperate with SLM Solutions Group

    Before Going to Press | 5h 3min ago

  • Nanya competes acquisition of Micron shares

    Before Going to Press | 5h 3min ago

  • PCB testing equipment firm Machvision revenues hike

    Before Going to Press | 5h 4min ago

  • PTC expects AR to have more potential than VR

    Before Going to Press | 5h 4min ago

  • Epistar to expand production capacity for AlGaInP LED chips

    Before Going to Press | 5h 5min ago

Pause
 | 
View more

Taiwan server shipment forecast and industry analysis, 2017

TAIWAN MOBILE DEVICE | Nov 28, 10:20

According to surveys and analyses conducted by Digitimes Research, revenues generated from sales of server motherboards, servers, storage systems and related network system equipment by Taiwan-based vendors will continue on an upward trend to reach NT$558.5 billion...

Taiwan server shipment forecast and industry analysis, 2016

RESEARCH EXTRAS | Apr 1, 15:47

Strong demand from the cloud computing market helped Taiwan's server shipments grow 12.5% on year to break 10 million units in 2015, accounting for 90.7% of worldwide shipments and the percentage is expected to grow to 91.1% in 2016. This Digitimes Research Special...

China smartphone AP shipment 4Q forecast

CHINA SMARTPHONE AP | Dec 2, 14:32

Digitimes Research estimates shipments of AP for smartphones and tablet PC in China in the fourth quarter of 2016 will show a growth of 11.6% on quarter.

Taiwan handsets - 3Q 2016

TAIWAN MOBILE DEVICE | Nov 30, 14:14

Taiwan handset makers had a disappointing third quarter in 2016 as a result of decreased ODM orders and low-than-expected performances of Taiwan's brand vendors.

Taiwan LCD TVs – 3Q 2016

TAIWAN DISPLAY SYSTEM | Nov 28, 14:17

Taiwan LCD TV makers saw some impacts from panel shortages in the third quarter of 2016, but their shipments still managed to achieve significant growth thanks to demand from the North America market.

Taiwan server shipment forecast and industry analysis, 2016
Trends and forecasts for the China FPD industry, 2014-2017
The transition to 4k TV - UHD TV market forecast, 2014-2017
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.