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The Chromecast is priced at US$35 and works with Netflix, YouTube, Google Play Movies & TV, and Google Play Music, with more apps like Pandora coming soon.

Once Chromecast is set up, users can use their phones, tablets or notebooks to browse and cast content to their TV, play and pause, control the volume, and more. But unlike other streaming solutions, users can still multitask - send emails or surf the web - while watching. It works across platforms - Android tablets and smartphones, iPhones, iPads, Chrome for Mac and Windows (more to come), so users' personal devices are also their remote control, said the vendor.

In addition to apps like Netflix, users can use Chromecast to bring content available on the web to their big screen, thanks to a new feature in the Chrome browser that allows them to project any browser tab to their TV. From sharing family photos to enjoying a video clip from their favorite news site, it's as simple as pressing a button.