Nan Yang Industries, the official distributor of Hyundai Motors in Taiwan, has unveiled a refreshed version of its popular Tucson L SUV and announced plans to launch the all-new Mufasa model in late May or early June 2025. This strategic expansion of Hyundai's SUV lineup underscores the company's commitment to capturing a larger share of the competitive Taiwanese automotive market.
In his "Liberation Day" speech on April 2, former U.S. President Donald Trump singled out key players in the global tech and trade landscape — including TSMC, its chairman C.C. Wei, Taiwan, South Korea, Japan, and notably China's President Xi Jinping — as he unveiled a sweeping reciprocal tariff plan aimed at bringing manufacturing back to America.
In a remarkable power shift over the past decade, Xiaomi has transformed from an industry underdog to a dominant force. While CEO Lei Jun once waited hours to secure Samsung display panels, Samsung's chairman now visits Xiaomi's electric vehicle (EV) factory. Similarly, Xiaomi has surpassed Chinese home appliance giant Gree in revenue and market value, with its ecosystem strategy proving superior to Gree's single-product focus in today's digital economy.
Since taking office, US President Donald Trump has aimed to restore America's greatness through reciprocal tariffs. For the automotive industry, this is not only an issue of national pride but also one of economic substance. Under the pressure of these tariffs, Taiwan's automotive sector now finds itself walking a fine line, with nearly 300,000 jobs at stake, depending on the government's next move.
The US auto industry is experiencing a purchasing frenzy ahead of the 25% tariff set to take effect on April 3 under President Donald Trump. The tariff will be expanded on May 3 to include components like engines and transmissions, exacerbating concerns in both domestic and international supply chains.
Yulon Group commenced its earnings conference, with Yulon Motor leading the discussion on March 26. This marked president Kuo-Hsing Hsu's first earnings call since assuming the role in August 2024. Hsu addressed key industry concerns, including the impact of US tariffs on Taiwan's automobile market and the company's ongoing efforts in electric vehicle (EV) production.
US President Donald Trump will impose a 25% tariff on imported passenger vehicles and key components starting April 2, prompting retaliation threats from the European Union and Canada. Trump warned that further tariffs would follow any retaliatory measures from trading partners, potentially triggering a trade war that would strengthen the competitive position of domestically manufactured vehicles.
Chinese electric vehicle (EV) manufacturer BYD is considering establishing an electric car manufacturing unit near Hyderabad, which would make Telangana the first Indian state to host a BYD factory. The company has engaged in extensive discussions with the state government and is assessing three proposed locations before finalizing a site and signing an agreement, reports ETV Bharat, Business Standard, and the Times of India.
Zeekr, the premium electric vehicle (EV) brand under Geely, is making swift moves to enter the South Korean market. On December 28, 2024, the company registered "Zeekr Intelligent Technology Korea Holding" with the South Korean court registry, signaling the start of its market expansion, reports Money Today and The Hankyoreh.
Xiaomi made a strong entry into the electric vehicle (EV) market in 2024, selling 136,800 units of its debut model, the SU7. Founder Jun Lei has set an ambitious target of reaching 350,000 sales in 2025, positioning Xiaomi among China's top EV brands. The company's expansion into automotive manufacturing marks a significant shift from its smartphone business, differentiating it from many of its industry peers.
Despite the EU imposing anti-subsidy tariffs on Chinese battery electric vehicles (BEVs)—bringing total tariffs to nearly 50%—Chinese automakers have strategically shifted their focus to tariff-free plug-in hybrid electric vehicles (PHEVs) and internal combustion engine vehicles (ICEVs), managing to boost their sales and market share in Europe.
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