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Lenovo to start dual-brand smartphone marketing

Daniel Shen, Taipei; Steve Shen, DIGITIMES Asia Friday 25 April 2014 0

Lenovo will adopt dual-brand marketing for smartphones in 2014, using the Motorola brand to sell mid-range to high-end models in the US and Western Europe, and selling entry-level to mid-range models under the Lenovo brand in China, Latin America and...

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